Pete Cashmore posted this article examining Facebook’s business plan and the possibility of the website charging for a “premium” membership in the future.
Facebook continues to uphold the notion that advertising, their current source of revenue, will remain their primary source of revenue. However, when asked if they would entertain the idea of charging fees for a premium membership, Facebook authorities seemed to avoid a clear answer to the question.
Here is chief operating officer, Sheryl Sandberg’s answer to the question:
SANDBERG: The answer is no, we are not planning on charging a basic fee for our basic services. Once again, that question stems from people thinking we’re growing so quickly we’re running out of money. We’re growing really quickly, but we can finance that growth. We’re not going to charge for our basic services.
Seems as though they are leaving the door open on the idea of a premium membership option. Do you think think this could be successful? What Facebook features, if any, would you be willing to pay for? Are there any additional features you would like to see Facebook add?
Below is a chart that shows what Facebook members use the website for the most.
Notice that browsing profiles and pictures is the most popular Facebook activity by far. Facebook says they would never charge for “basic use” so would a premium membership be profitable right now?